A niche consultancy in Sweden asked us to create a visual identity and logo for the website, business cards and corporate templates. We aimed for a neutral design and colour scheme on the website in order to reflect the objectivity of a consultancy specializing in sustainability.
The logo is a flower inspired by Kurbits (also known as Dala paintings), a traditional figurative painting from the county of Dalarna in Sweden. This is a reference to the place where the company was founded back in 2010.
“The team at Studio Formo are professional and creative with an ability to interpret ideas into a brand.”
– Anna Matson,